Cost Innovation by the Asia Dragon

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Realizing the true potential of such a large human resources, China can take advantage of this potential very well. This gave rise to the potential products are so cheap because of mass production. No wonder the Bamboo Curtain Domestic Product is dominated in most countries, in any sector.

Multibranding is one strategy that has been run by China’s largest pc company, Acer is acquiring American companies, Gateway.

In 2008, the results of the research done by Ming Zeng published in book form. The research was discussed at least 3 points that led China into a giant player and master ‘world’ in all segments. This is a decent setrategy anticipated by all the players who felt ’safe’ or feel to the company ‘big’. Something must be done to keep the companies ‘big’ if not undermined by the greatness of China in all segments.

Three points above the results of research by Ming Zeng analysis has changed China in total, namely:

[1] Applying the concept of cost innovation.

[2] Taking advantage of international networks, by first mastering the domestic market.

[3] to break the old paradigm, which produces mass products with very cheap price.

I wish all companies could follow, implement or at least anticipate this great concept to implementation in the company. Asia giant China is not only of the population, but also a highly mobile business. Even the experts argued, makes the book about the company in China same as shooting a moving target, very difficult, although it can!


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